A/B testing, split testing, side-by-side testing, call it what you like but for those interested in improving the performance of their marketing it’s crucial to test your copy, headlines, imagery and visual arrangement.
I’ve just packaed up guerrilla_rotate, an internal tool that I’ve been using for a while, and stuck it up on my new best friend: github
It’s best to use this in combination with Rubaidh::GoogleAnalytics in which case it’ll just do what you expect for your stats. If you don’t use that, then you’re on your own with how to track the stats, manual analytics of some sort, or who knows - old school, unique image tags in each view.
Have fun.
I’ve ditched this because to_param is just such a simple solution. Google it and read, it’s so simple.
When we incorporated Google Adsense into Freedraw we just couldn’t find a simple to use plugin that would insert the ads we needed into our layouts.
How the plugin works is simple, you define how the ad should look within your config/googlead_sense.yml file (a sample one is provided with the plugin). You’ll want to change at least the adclient setting otherwise I’ll get all your ad revenue.
Actually, don’t change that setting! :)
Then just add it into your views or layouts, like so:
<%= google_ad %>
This is a bit different to how the old one worked, you used to have to define all those settings in each controller that you wanted to use the helper in.
This is simpler, and you still have some control over the format in your view, like so:
<%= google_ad(:skyscraper) %>
To install the plugin:
script/plugin install git://github.com/JasonKing/google_ad_sense.git
You can see more here
For those you who are unfamiliar with our new approach to user authentication click here to read all about it.
We’ve finally completed a plugin for those who want to try out this new password-less method of user authentication.
The plugin is based off of the well known Restful Authentication plugin so it should be fairly straight forward to use and integrate with your own systems.
I’m rewriting and rethinking this plugin (really a generator), and how it can best be integrated into really useful things like IM and maybe twitter.

