A/B testing, split testing, side-by-side testing, call it what you like but for those interested in improving the performance of their marketing it’s crucial to test your copy, headlines, imagery and visual arrangement.
I’ve just packaed up guerrilla_rotate, an internal tool that I’ve been using for a while, and stuck it up on my new best friend: github
It’s best to use this in combination with Rubaidh::GoogleAnalytics in which case it’ll just do what you expect for your stats. If you don’t use that, then you’re on your own with how to track the stats, manual analytics of some sort, or who knows - old school, unique image tags in each view.
Have fun.
